New Holland is a global agricultural machinery brand name. It produces tractors, combined harvesters, balers, sprayers, forage harvesters, seeding equipment, grape harvesters and a wide range of earthmoving and construction machinery.
Since 1999 New Holland is a trademark of CNH GLOBAL, whose shareholding majority belongs to Fiat Industrial.
New Holland is based in Turin, Italy with global expansion.
It is currently present in 170 countries around the world, with 18 factories and participation in six joint ventures in America, Asia and the Middle East.